{"id":16164,"date":"2024-06-17T08:00:11","date_gmt":"2024-06-17T11:00:11","guid":{"rendered":"https:\/\/maitebrusman.com.br\/?p=16164"},"modified":"2024-06-17T09:45:20","modified_gmt":"2024-06-17T12:45:20","slug":"versace-lanca-nova-colecao-de-tenis-mercury-em-colaboracao-com-realidade-aumentada-do-snapchat","status":"publish","type":"post","link":"https:\/\/maitebrusman.com.br\/mb\/versace-lanca-nova-colecao-de-tenis-mercury-em-colaboracao-com-realidade-aumentada-do-snapchat\/","title":{"rendered":"Versace lan\u00e7a nova cole\u00e7\u00e3o de t\u00eanis Mercury em colabora\u00e7\u00e3o com Realidade Aumentada do Snapchat"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-16166 size-full nebotheme-lazyload lazyload\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAUAAAAFAAQMAAAD3XjfpAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAACNJREFUaN7twQENAAAAwqD3T20PBxQAAAAAAAAAAAAAAAD8GjNAAAG52zFgAAAAAElFTkSuQmCC\" alt=\"Os Snapchatters podem experimentar o t\u00eanis Versace Mercury e aproveitar seu design futurista por meio de uma infinidade de experi\u00eancias\" width=\"320\" height=\"320\" data-sizes=\"auto\" data-src=\"https:\/\/maitebrusman.com.br\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.35.jpeg\"><\/p>\n<p>A marca italiana Versace apresenta a sua nova cole\u00e7\u00e3o de t\u00eanis unissex: Versace Mercury. Confeccionados com uma sola distinta que combina perfeitamente a heran\u00e7a da marca com uma est\u00e9tica moderna e vanguardista. Repassando a mensagem de inova\u00e7\u00e3o, em parceria com o\u00a0<a href=\"https:\/\/www.snapchat.com\/pt-BR\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.snapchat.com\/pt-BR&amp;source=gmail&amp;ust=1718117099819000&amp;usg=AOvVaw0mvVcVCjOSOfrgofYreaq9\" data-linkindex=\"0\">Snapchat<\/a>, convidam os entusiastas da moda a usar a Realidade Aumentada e descobrir uma nova forma de experimentar a tecnologia.<\/p>\n<p dir=\"ltr\">Para uma experi\u00eancia totalmente imersiva, a\u00a0<a href=\"https:\/\/www.snapchat.com\/lens\/e4b5a0c3831c478f98cd38f5bf6890a2?sender_web_id=5b0916a7-a2cd-484b-9519-e41bab54a9a5&amp;device_type=desktop&amp;is_copy_url=true\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.snapchat.com\/lens\/e4b5a0c3831c478f98cd38f5bf6890a2?sender_web_id%3D5b0916a7-a2cd-484b-9519-e41bab54a9a5%26device_type%3Ddesktop%26is_copy_url%3Dtrue&amp;source=gmail&amp;ust=1718117099819000&amp;usg=AOvVaw1w2J4PKU7mJH9bOIYPhxAr\" data-linkindex=\"1\">Lente Versace Mercury<\/a>\u00a0aproveita o poder da c\u00e2mera frontal e traseira. Por meio de uma jornada interativa que leva os Snapchatters a tocar e quebrar uma pedra para revelar o t\u00eanis. A tecnologia AR de \u00faltima gera\u00e7\u00e3o do Snapchat, convida os sneakerheads a experimentar os t\u00eanis em 3D.<\/p>\n<p dir=\"ltr\">Sem deixar de lado os cl\u00e1ssicos detalhes de renda e os ic\u00f4nicos padr\u00f5es Greca usados nos anos 80 e 90, simboliza a unidade e a conex\u00e3o entre o passado e o futuro, a tradi\u00e7\u00e3o e a inova\u00e7\u00e3o, o familiar e o inesperado.<\/p>\n<p dir=\"ltr\">Al\u00e9m disso, \u00e9 poss\u00edvel desbloquear os t\u00eanis Versace Mercury e outras 12 pe\u00e7as exclusivas para o seu Bitmoji, incluindo roupas de marcas ic\u00f4nicas, resgatando tokens do Snapchat.<\/p>\n<p dir=\"ltr\">Para desbloquear a nova cole\u00e7\u00e3o Versace Mercury para Bitmoji, basta acessar o Snapchat e tocar no \u00edcone do cabide para entrar na se\u00e7\u00e3o de roupas Bitmoji e, em seguida, escolher o logotipo da Versace. Tamb\u00e9m \u00e9 poss\u00edvel ver todos os estilos clicando\u00a0<a href=\"https:\/\/www.snapchat.com\/bitmoji\/avatar_builder\/outfit?category=homepage&amp;content_id=d6d72bf0-e597-457b-af70-e3b48438c03e&amp;uuid=b24b8123-95d5-3c8b-be75-e0f0a53d5355_320\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.snapchat.com\/bitmoji\/avatar_builder\/outfit?category%3Dhomepage%26content_id%3Dd6d72bf0-e597-457b-af70-e3b48438c03e%26uuid%3Db24b8123-95d5-3c8b-be75-e0f0a53d5355_320&amp;source=gmail&amp;ust=1718117099819000&amp;usg=AOvVaw0rNvrpD_sD8OG_Nvd6RBrV\" data-linkindex=\"2\">aqui<\/a>.<\/p>\n<p dir=\"ltr\">A cole\u00e7\u00e3o Versace Mercury, que reinterpreta a heran\u00e7a da marca com estilos de vida contempor\u00e2neos, estar\u00e1 dispon\u00edvel em quantidades limitadas a partir de 4 de junho no site\u00a0<a href=\"http:\/\/versace.com\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/versace.com\/&amp;source=gmail&amp;ust=1718117099819000&amp;usg=AOvVaw3T1OKeOp9MVwHvH-F9TP1_\" data-linkindex=\"3\">versace.com<\/a>. Oferecendo uma proposta de design que celebra a hist\u00f3ria da moda italiana e uma vis\u00e3o de futuro, vem acompanhada de Realidade Aumentada.<\/p>\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<p dir=\"ltr\">\n<h6 dir=\"ltr\" style=\"text-align: right;\">Mariana Moya<\/h6>\n","protected":false},"excerpt":{"rendered":"<p>A marca italiana Versace apresenta a sua nova cole\u00e7\u00e3o de t\u00eanis unissex: Versace Mercury. Confeccionados com uma sola distinta que combina perfeitamente a heran\u00e7a da marca com uma est\u00e9tica moderna e vanguardista. Repassando a mensagem de inova\u00e7\u00e3o, em parceria com o\u00a0Snapchat, convidam os entusiastas da moda a usar a Realidade Aumentada e descobrir uma nova &hellip;<\/p>\n","protected":false},"author":35,"featured_media":16165,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_FSMCFIC_featured_image_caption":"Foto: divulga\u00e7\u00e3o\/ Versace ","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","footnotes":""},"categories":[111],"tags":[1620,1046,1619,2485,2484,2483],"class_list":["post-16164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revista-maite-brusman","tag-maite-brusman","tag-realidade","tag-revista-maite-brusman","tag-snapchat","tag-tenis-mercury","tag-versace"],"wps_subtitle":"Os Snapchatters podem experimentar o t\u00eanis Versace Mercury e aproveitar seu design futurista por meio de uma infinidade de experi\u00eancias","rttpg_featured_image_url":{"full":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"landscape":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"portraits":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"thumbnail":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-150x150.jpeg",150,150,true],"medium":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-240x300.jpeg",240,300,true],"large":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"1536x1536":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"2048x2048":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"ultp_layout_landscape_large":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"ultp_layout_landscape":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-495x570.jpeg",495,570,true],"ultp_layout_portrait":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"ultp_layout_square":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-495x600.jpeg",495,600,true],"yaffo-small-square":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-90x90.jpeg",90,90,true],"yaffo-grid":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-495x420.jpeg",495,420,true],"yaffo-square":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-495x580.jpeg",495,580,true],"yaffo-medium":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"yaffo-content-width":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"woocommerce_thumbnail":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-495x600.jpeg",495,600,true],"woocommerce_single":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"woocommerce_gallery_thumbnail":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-150x150.jpeg",150,150,true],"shop_catalog":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-495x600.jpeg",495,600,true],"shop_single":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34.jpeg",495,619,false],"shop_thumbnail":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-150x150.jpeg",150,150,true],"audioigniter_cover":["https:\/\/maitebrusman.com.br\/mb\/wp-content\/uploads\/2024\/06\/WhatsApp-Image-2024-06-17-at-09.38.34-495x560.jpeg",495,560,true]},"rttpg_author":{"display_name":"Da Reda\u00e7\u00e3o Mait\u00ea Brusman","author_link":"https:\/\/maitebrusman.com.br\/mb\/author\/carla-bianco\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/maitebrusman.com.br\/mb\/category\/revista-maite-brusman\/\" rel=\"category tag\">Revista Mait\u00ea Brusman<\/a>","rttpg_excerpt":"A marca italiana Versace apresenta a sua nova cole\u00e7\u00e3o de t\u00eanis unissex: Versace Mercury. Confeccionados com uma sola distinta que combina perfeitamente a heran\u00e7a da marca com uma est\u00e9tica moderna e vanguardista. Repassando a mensagem de inova\u00e7\u00e3o, em parceria com o\u00a0Snapchat, convidam os entusiastas da moda a usar a Realidade Aumentada e descobrir uma nova&hellip;","_links":{"self":[{"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/posts\/16164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/comments?post=16164"}],"version-history":[{"count":1,"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/posts\/16164\/revisions"}],"predecessor-version":[{"id":16167,"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/posts\/16164\/revisions\/16167"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/media\/16165"}],"wp:attachment":[{"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/media?parent=16164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/categories?post=16164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/maitebrusman.com.br\/mb\/wp-json\/wp\/v2\/tags?post=16164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}